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The question arises: what does it actually mean when a World Cup ace like Jackson Goldstone collaborates with his sponsor on a clothing range? Is it just marketing spiel, or does the superstar don a white lab coat, put on safety goggles and lecture the engineers on what makes a bike fast and comfortable? Spoiler: We don’t know.
What we know: With its revamped Flexair collection, Fox Racing is launching a clothing range that is strikingly race-inspired – in other words, slim-fitting rather than loose.
In the video: BIKE takes a look at the new Flexair collection
From racing suit to the trail
The idea behind the new Flexair is simple: what works in a racing suit should also prove its worth in everyday cycling. The blueprint was the so-called SpeedSuit RS – a two-piece suit that has been tried and tested in the World Cup and is used by riders such as Goldstone, Nina Hoffmann and Tahnée Seagrave.
The key feature: technologies and material innovations are being transferred from racing suits to everyday items. So instead of a full-body suit, there are jerseys, trousers, shorts and gloves – for men and women alike.
Lighter, more breathable, a closer fit
Fox Racing has opted for a clear distinction between materials in its new collection: the jerseys are made from what is known as Power Dry fabric, whilst the trousers and shorts are made from lightweight ripstop material. It sounds technical – but essentially it means: less weight, greater freedom of movement and better ventilation.
The cut is also striking. The silhouette remains slim and close-fitting, tailored to the typical riding position on the bike. Or to put it another way: nothing flaps about, nothing gets in the way – at least in theory.
One detail that seems almost inconspicuous at first glance is actually a design masterstroke: the bonded waistband. Instead of traditional seams, it’s designed to keep the trousers where they belong. No slipping, no readjusting – a small feature with big ambitions.
Racing DNA, but designed for everyone
Despite its close ties to the World Cup, the Flexair collection isn’t aimed exclusively at professionals. It’s designed for trail riders as well as ambitious racers – in other words, anyone who likes to ride fast without looking as though they’ve just stepped out of a wind tunnel. It comes as little surprise that marketing and racing go hand in hand: limited-edition designs and team kits, such as those from the Orbea FMD Racing Team, are now just as much a part of the mix.
In a nutshell
- Collection: Flexair Mountain Bike Collection
- Jerseys (from 69.99 euros), trousers (164.99 euros), shorts (109.99 euros), gloves (women’s and men’s) from 44.99 euros.
- Materials: Power Dry fabric (jerseys), ripstop fabric (trousers/shorts)
- Construction: Bonded waistband, high-rise waistband, body mapping
- Development: In collaboration with Jackson Goldstone and other athletes
- Availability: on the Fox website and at participating retailers worldwide
Laurin Lehner
Editor
