The Online shipping remains Rose's largest pillar. But Rose "continues to believe in the omni-channel approach", announces Managing Director Thorsten Heckrath-Rose during the shop opening in Lessingstraße. Omni-channel means being available to customers not only on the website, but also in-store or via a telephone hotline. Omni-channel therefore means looking after customers via every conceivable sales channel. In addition to the Bike Town Bocholt For this reason, a Rose store was set up at the Rose headquarters in Munich's MONA centre a few years ago. However, the location in the north of Munich was not ideal. According to Managing Director Heckrath-Rose, the new light-flooded premises at Lessingstrasse 14 in Munich feel "much more comfortable".
What does Rose offer its customers in the new shop in Munich?
In the new Rose store in Lessingstraße, customers can not only view the Rose bikes, but also test ride most of the models. Bikes in all frame sizes are available - from racing bikes and enduro bikes to e-bike models. But the offer goes much further. Bikers can configure customised bikes together with customer advisors on large screens. Measuring stations for the whole body are designed to help customise the bikes perfectly to the customer's ergonomics. The right saddle can be found with a buttock measurement and the right shoe with a sole scanner. Of course, there is also a service area where mainly Rose bikes, but also bikes from other brands, are repaired. If you use the Appointments can be arranged on the websiteyou usually only have to spare your own bike for two to three hours. Bikes ordered on the website can also be assembled free of charge at the Rose store in Lessingstraße and collected there. If you want to have it really convenient, you can also have your fully assembled bike delivered by the partner for an additional 50 euros. Lifecycle delivered directly to your front door.
Directions and opening hours of the new Rose store
The new Rose shop at Lessingstraße 14 is located directly between the Goetheplatz and Theresienwiese underground stations. The shop is less than five minutes' walk from the main railway station. The shop is open at the following times:
Mon. - Fri.: 10:00 - 19:00
Sat: 10:00 - 18:00
The full address and telephone number of the new location:
ROSE Bikes Munich
Lessingstrasse 14
80336 Munich
Phone: +49 28 71 27 55 55
