The new Woom Now children's bike for the city

With the Woom Now The Austrian children's bike manufacturer has added a stylish city bike specially designed for children aged 6 to 14 to its range. The new Woom bike is designed to make everyday life on two wheels easier for children - with everything that goes with it: from the pre-installed LED lighting to the bell with practical twist grip and wide mudguards. What makes the Woom bike stand out from other kids' bikes, however, is its frame design with a small front wheel and front luggage rack.

"The smaller front wheel and the resulting lower position of the front pannier rack have several advantages: The pannier rack is easier for children to load at this height than, for example, a basket high up on a rear pannier rack. In addition, the centre of gravity of the luggage is lower, making the bike much easier to ride despite the heavy load, which was confirmed during the test rides with the kids," explains Woom Product Manager Rafael Zimmel. "The smaller front wheel also makes the bike more manoeuvrable, and the direct attachment of the pannier rack to the frame does not affect the steering. All this makes riding with luggage safer."

Safe for the way to school and everyday life in the city

The Woom Now was born from the idea of developing a bike specifically for the Alpha generation (people born or due to be born between 2010 and 2024). To ensure that children can ride their bikes safely on the way to school or in everyday life in the city, the Woom developers have implemented some things differently to what is known from classic, simple children's bikes: The Woom Now has powerful disc brakes that also have a good braking effect on wet roads. The wide balloon tyres also generate riding comfort on cobblestones or off-road sections. The bell has a practical twist grip so that children don't have to take their hands off the handlebars when ringing the bell. The fixed mudguards and the lighting system with hub dynamo ensure a safe and clean ride in bad weather or at dusk. The frame is made of aluminium for a low weight.

The Woom Now in detail

The Woom Now is an innovative children's and youth bike that stands out from the crowd. Precisely for this reason of its many well thought-out details, it should not be labelled as a city bike. It has already been honoured with several awards, including the Design & Innovation Award, before its release date. Now the bike aims to bring the fun back to cycling for children.

Sizes and weights of the Woom children's bike

The Woom bike is specially designed for children from 6 to 14 years and heights from 118 to 167 centimetres and is available in three different sizes.

• Woom Now 4: Children from 6 to 8 years / 118 - 131 cm (20 inches)
• Woom Now 5: Children from 7 to 11 years / 125 - 147 cm (24 inches)
• Woom Now 6: Children from 10 to 14 years / 142 - 167 cm (26 inches)

The front wheels of each model are smaller. The manufacturer specifies the weight of its city runabout:

• Now 4: 10.5 kg
• Now 5: 11.8 kg
• Now 6: 12.8 kg

The most important details about Woom Now at a glance

• Independent aluminium frame with smaller front wheel
• Front luggage rack with tensioning strap (max. 10 kg)
• Hydraulic disc brakes with 140 mm brake discs and child-friendly brake levers
• Schwalbe Big Apple balloon tyre with puncture protection
• Permanently installed LED lighting system with hub dynamo
• Rotary handle bell
• Roadworthy equipment with bell, lights and reflectors
• Centre kickstand
• Frame bag with magnetic closure (with the option of personalisation)
• 8-speed gearstick with twist grip from Microshift
• Saddle clamp with security to protect against theft
• Adapted crank length and gear ratio (depending on model)
• Cranks with a low Q-factor
• Child-friendly handles and platform pedals

The Woom Now is now available from 799.00 euros in the colours moss green and ice blue >> available here.