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After Porsche's e-bike cancellationWhat will become of Fazua?

Florentin Vesenbeckh

 · 11.05.2026

After Porsche's e-bike cancellation: what will become of Fazua?Photo: Adrian Kaether
The end of Porsche eBike Performance GmbH probably also means the end for the Fazua Ride 60.
Porsche eBike Performance GmbH has announced the end of its business operations. The Fazua brand is now commenting on the future on Instagram - and how things will continue with the Ride 60 light drive, service and spare parts.

It is the end of a vision: with the closure of Porsche eBike Performance GmbH, the e-bike drive brand Fazua is also disappearing from the market. On Saturday, the company confirmed the closure of its business operations on Instagram - and addressed emotional words to its community.

"Today is a difficult day for us: the decision has been made to discontinue Fazua's operations," reads the statement. The brand, which stood for particularly light and natural-looking e-bike drives, would like to thank its customers, partners and fans: "Fazua was always more than just technology - it was about a different way of riding: lighter, more natural, more connected."

Fazua has developed the Ride 60 e-bike motor (test here) a very relevant light motor on the market. Large companies such as Canyon, Focus, Santa Cruz, Haibike, Pivot and YT Industries rely on the compact drive from the Bavarians. Accordingly, there are many users who are now worried about the future of the brand.

Service and spare parts remain available

Despite the closure, Fazua has made an important promise: "Support for Fazua systems - service, warranty and the availability of spare parts - will continue to be provided via our dealer network for the coming years." Affected customers should contact their local specialist dealer if required. Fazua does not disclose in the statement what this means in concrete terms and how long service and spare parts supply will be guaranteed.

Porsche concentrates on its core business

The closure of Porsche eBike Performance GmbH is part of a comprehensive strategic reorganisation of the sports car manufacturer. "We need to refocus on our core business," explained Porsche CEO Dr Michael Leiters. The Group cites "fundamentally changed market conditions" for e-bike drive systems as the reason for the closure of Fazua.

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Around 360 employees at the Ottobrunn near Munich and Zagreb sites are affected by the plant closure. In total, Porsche is cutting more than 500 jobs as part of the reorganisation - the subsidiaries Cellforce Group and Cetitec will also be discontinued.

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Florentin Vesenbeckh

Florentin Vesenbeckh has been on a mountain bike since he was ten years old. Even on his very first tour, he focussed on single trails - and even after more than 30 years in the saddle of an MTB, these are still the quintessence of biking for him. He spent his youth competing in various bike disciplines and later his cycling career was characterised by years as a riding technique coach. Professionally, the experienced test editor now focusses on e-mountainbikes. In recent years, the qualified sports scientist and trained journalist has tested over 300 bikes and more than 40 different motor systems in the laboratory and in practice.

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